In an attempt to compete with Apple’s new flagship phones, Google launched their very own Google Pixel and Pixel XL. There two phones are the first ever devices solely created and developed by google, thus proudly carrying the Google brand name. It seems that this new contender in the battle of smartphones will surely have a mean punch to pack.

This move by Google is definitely one to clash swords with Apple as they even went as far as referencing the iPhone while onstage. According to the presentation, the new Google Pixel, and Pixel XL will not be showing a “Storage Full” error like the iPhone does since the Google Pixel and Pixel XL will have unlimited backups of photos and videos, all in full resolution and even 4K via the Google Photos’ cloud storage.

The new flagship phones from Google, the Google Pixel, and Pixel XL will come in two sizes, one with a 5-inch screen and the other, a 5.5-inch screen. Both will be equipped with the latest processor, the Qualcomm Snapdragon 21 and will be carrying the latest version of Android N, Android Nougat 7.1. The new phones will also be sporting an impressive 12-megapixel camera with a large 1.55-micrometer pixels for better performance in low light. Camera analysts DxOMark gave the Google Pixel and Pixel XL phones a rating of 89, making it the highest ranked smartphone in terms of camera capabilities, while the iPhone 7 stands at 87 and the Samsung Galaxy S7 Edge at 88.

Aside from the camera being extremely top notch, the Google Pixel, and Pixel XL has another ace up its sleeve and it is the Google Assistant. The new phones will be the first ever devices to have the new Google Assistant, which will be replacing Google Now and Google Voice Search.

According to James Nugent:

 “This is the first device with Google Assistant, a conversational, contextually aware assistant that will help you through your day. You can talk to it, ask it various questions and it will provide a consistent experience throughout, as well as prompting you with information when it thinks it is relevant.”

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